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It's time to stop being a victim
Hi my name
is Mark Hodgetts I have been involved in online marketing for many years and I
was quite successful until I lost sight of what I was doing.
Once that
happened, I lost the plot. I forgot the very things that had been the key
drivers of my success. Don't get me wrong. I'm not claiming to have ever been
making $5,000 a week or driving a Ferrari around town but I was making
consistent regular weekly income online. Enough income that should have kept me
happy.
I got greedy
and I paid the price.
I got into
this business because I wanted to be free, I wanted to own my own business and I
wanted all the freedom that that entailed. I got that and then threw it away.
I was an
idiot.
Do you know
what I forgot?
I forgot the
fundamental element that makes every business work. That element is people. I
got so lost in tracking subscriber rates, open rates, click rates, sales ratios
and one time offers that I forgot that I was dealing with people. When I forgot
that I lost all enjoyment of what I was doing. It wasn't fun anymore. So much
so that in the end, I walked away.
I built a
new business as a Freelancer and applied many of the skills that I've learnt in
online marketing to make that enterprise a success. I'm pretty proud of that.
But in the end, you can take the boy away from marketing but you can't take the
marketing away from the boy.
I got itchy
feet and decided to come back. I have no intention of making the same mistake I
did last time. My business is and always will be about helping people.
I'm
here to help you.
You have
asked for this report because you have a problem and I told you that I could
solve it. So, let's get into it. Let's talk about getting better results from
your advertising.
How to get better results from advertising
Have you heard this?
“Advertising is easy. All you have to do is grab an affiliate link, maybe some
banners and post them wherever you can and sooner or later somebody will click
the link and buy something from you.”
Or even
better this?
“Build an email list and email your subscribers daily with the latest product
launches”
What a
load of unadulterated garbage.
Sure, you must build a subscriber
list, but that list is absolutely useless without you
investing time and effort in building a relationship
with that list. And if affiliate marketing is as
simple as throwing up an affiliate link we'd all be
millionaires by now.
So what's the secret?
There is no secret other than
successful marketing campaigns are built on the back of
hard work, testing, tracking tweaking and refining the
message.
No one has
written the perfect ad campaign. Everyone gets better overtime. As Adwords
guru Perry Marshall once said, "There's no such thing as
a bad ad campaign. Every campaign gives you data. Often
that data tells you what not to do rather than what to
do, but its invaluable all the same.
You'll notice that I keep using the
word campaign. That's because advertising at the very
least involves three distinct phases.
Tease
Educate
Close
The tease is the first part of the
exercise. It is simply an invitation to find out more
information. It is a curiosity creator. You can create
curiosity in a variety of ways, you can offer to give
them something that they want, you can offer to save
them time or money, or you can offer a solution to a
problem that they're having.
What is
critical to understand when advertising to any market is that the curiosity
creator that is going to get the most cut through is to offer to solve a
problem. You need to
identify the pain point. That is the point where your audience or
prospect has difficulty or trouble.
Pain points will vary according to
your niche market, but within affiliate marketing there
are numerous pain points that can be identified and the
most common pain points revolve around a lack of
success. No sales, not enough traffic, being anonymous,
losing money, feeling foolish, frustration, lack of
confidence, I'm sure that you can add a few more.
Structuring your tease, whether
that's an email, a squeeze page, splash page, banner or
other medium needs to scratch one of those issues.
Once you've done that, you need to
be able to move in to the education phase.
In this phase you need to deliver
helpful and useful information. You do that by
delivering an email, a report or blog post that soothes
the pain point. The best way you can deliver this is by
autoresponder.
It is simply a tool that you need.
They take some effort to get used to. But if you invest
some time in learning how to use them properly, they'll
pay your efforts over and over again.
What does use them properly mean?
To my mind, autoresponders are the
most misunderstood tool on the Internet Marketing
planet. People often treat them the Autoresponders are an engagement
tool. They provide additional information and education.
They direct subscribers to interesting helpful articles
and occasionally they close sales.
Email marketing is a skill that requires a little more skill than cutting and
pasting swipe emails and pressing send.
The only
way you can build a successful business of any kind is to deliver outstanding
service. You need to build a relationship with your prospects and customers
before you can start selling.
Or to put it
another way, you want to progress a visitor to a prospect to a customer to an
advocate and potentially to a partner.
That's not
easy and it's very easy to lose sight of that ideal.
To succeed
in building that relationship you need to be able to offer solid advice, good
products, potentially a means of earning and training where and when required.
How on earth are you going to do all that?
It's all in the delivery.
If you don't currently have an
autoresponder, then Leads Leap can offer you a service
that is designed with the Internet marketer in mind.
If you use
autoresponders in the proper way, they become a sale
closer for you. You simply, create the education around
the problem you've identified and offer the solution.
Not everyone will jump on board, but that's to be
expected. Your autoresponder can keep working away for
you, building rapport and staying on message.
A common pain
point that you can identify and solve
There is more than an 80% chance that you gained access to this report because
you are having difficulty getting a response to your advertising. In all
likelihood you are advertising in a marketplace that is not necessarily
interested in the product that you are selling.
Read that last paragraph again.
It really is important
If you are using a Traffic
Exchange, a List Mailer or something similar to do your advertising, you are
advertising to people who are also advertising. In all likelihood both of you
are trying to sell each other a business opportunity or something similar. In
effect, you are trying to sell ice to Eskimos.
A traffic exchange, safe list, text ad exchange, or list mailer is not the place
to advertise a business opportunity. It is the place to build a relationship
from.
How do you
do that?
By
identifying the pain point and that is often consistently poor results.
The poor results caused by wrongly targeted ads. This anxiety crystallises in
two key markers. Traffic and income.
This may seem like an awful lot of
work, but today there are a number of legitimate
shortcuts that you can tap into to help you progress
from zero to internet marketing hero in a relatively
short space of time.
The
solutions
Leads Leap is much more than an
autoresponder service. It is in many ways the ultimate
Internet Marketing platform that allows people to build,
host and share their own lead capture pages, email
follow ups, and sales funnels. A lot of savvy and
motivated marketers have used these assets to build
thriving businesses that are all different, but have the
essential ingredients of being shareable and
adaptable.
Some of the very best have
identified pain points, offered solutions and built long
lasting loyal connections with their client base.
Let's take a look at what I consider
to be the best of the best
System 1 OLSP Funnel System
Created by successful marketer
Randall Wiley, this system is a gateway to the OLSP
funnel. The core product costs $7 and will pay you 100%
commissions as well as linking to 6 other
potential income sources.
The pain point isn't immediately obvious, but it's
embedded there. Can you see it?
Most people in this industry are struggling to make ends
meet, and something that claims a) to be a side hustle
and b) offers 7 different ways to earn income.
To get hold of this funnel is really easy. Join
OLSP through
someone using this system and pay the $7.
Contact the person who referred you, who will then
supply you with the share codes for the lead capture
pages, banners and follow up series available through
Leads Leap.
It is recommended that you add this system to your
marketing arsenal for a one time cost of $7
SYSTEM 2 Randall Wiley's Big Dog
Secrets Funnel
Randall Wiley has experienced phenomenal success in
promoting the Big Dogs program and he has used a series
of excellent lead capture pages to drive that success. I
am part of Randall’s Big Dog team and have used his
system while making some adaptations of my own.
The pain
point here is obvious - the need for traffic and income
and the ongoing cycle of disappointment associated with
the usual hype driven programs out there.
These pages are available to Alpha Dogs who join Secrets
of the Big Dogs under Randall’s downline and can be made
available upon request.
This program that has been
running consistently below the radar for nearly twenty years.
It is short on hype, doesn't pull punches and is
meticulously laid out.
There is no big red easy button, but
it makes sense. Some people call it the most dangerous
book in Internet Marketing. Why? Because it lifts back
the veil and shows you exactly what works and what it
will take to tap into what is a lucrative market. For
that reason alone, it is my belief that everybody
involved in online marketing should invest the small one
time cost of $7 to understand what online marketing is
and how you can succeed at it.
If you take what the book preaches
and apply those learnings to promoting the lead capture
pages available through Randall, you will build a real
sustainable business. You won't need to learn SEO, PPC,
Social media engagement or learn how to build sales
funnels and create one time offers. All you need to do
is to promote the lead capture pages provided. Success
won't happen overnight, but it will happen.
SYSTEM 3 The Bull Free Zone System
Bull
Free Zone has a series of re-brandable reports
(including this one) AND product review pages that you
can make available to your subscribers. The lead capture
pages are deliberately focussed upon the key pain point
of poor results and teh folow up series is dedicated to
addressing that lack of success. There is no cost
to join Bull Free Zone and no cost to access the lead
capture pages, banners and follow up email share codes
for reports that are embedded in the system
Naturally, products recommended include both the OLSP
and Secrets of the Big Dogs products as well as numerous
traffic resources and tools.
But Mark, I
want to sell my business opportunity. How am I going to do that?
That's a
good question.
I spent a
long time learning all of that and I don't expect you to go through the trials
and tribulations that I went through .
I'm going to
map out a plan for you to follow that will help you succeed.
Simple effective plan
Step 1
Purchase Secrets of the Big Dogs for a one time fee of
$7.00
Once you've read it and absorbed it,
you'll want to become an Alpha Dog and to construct a
campaign that will work.
There is a heap of supporting
material in the Big Dogs training area that will assist
you.
One of the great things that SOTBD
does for you is to identify the pain point - lack of
traffic and money.
Step 2
Purchase the OLSP System
Step 3
Rebrand this report by joining Bull
Free Zone and grab the lead capture pages and follow up
series by accessing the share codes available to you in
the Bull Free Zone member's area.
Step
4
Begin advertising the leap capture
pages with a view to building your lists. The email
follow up series will kick in and supply your
subscribers with valuable information and content about
various quality traffic programs, and these are designed
to help build trust and respect.
Step 5 (Critical)
You are your business and it is your
responsibility to make your business work. If you have
everything set up, you have all the tools that you need
to succeed. The key is for you to use them properly.
How do you do that?
You communicate your thoughts, your experiences and your
recommendations to your subscriber base.
You do this
using your
Leads Leap
autoresponder
broadcast system. You have to do this regularly. Jeff
Aman, for example, does it daily. I tend to do it 2 or 3
times per week. You can do it too. Be honest, be sincere
and be real. That's how you promote your business
opportunities on the back end.
You
can do this if you commit to making it work. This is not
about promoting Bull Free Zone, OLSP, Secrets of the Big
Dogs or any other program. It is about you and your
business. Being an affiliate marketer is about making
the most of your recommendations and your relationships
with others. Never blame the program. Always look
to improve your communication abilities, and strengthen
your connections with your subscribers. That's where
your business success potential is.
Thank you
for taking the time to read this report. For further reports please visit the
member's area at Bull Free Zone
Good luck and remember, I’m here to help you
Mark
Hodgetts
REBRAND AND RESALE RIGHTS
OFFER
REBRAND THIS PAGE AND THE
ENTIRE BULL FREE ZONE WEBSITE
AND KEEP 100% OF THE RESULTANT SALES THAT YOU MAKE
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